The Story of Yulala
Yulalaとは
Transforming Play
into Learning:
Magic Hints for Your Busy Daily Life.
"What should we play today?" "How should I interact with them?" Turn those moments of doubt into a sparkle in your child’s eyes.
We deliver the essence of "rich development" nurtured in Japanese childcare settings through wooden toys and videos. Let's change passive screen time into a precious opportunity for parents and children to truly connect.
Yulala
Y - Yuka and Youth
The heart of the founder’s passion and dedication to children.
L - Lullaby
A sense of comfort, warmth, and gentleness—like a lullaby.
L - Luster
The unique light and brilliance within every child.
Lao
Age
3 years old
Personality
Gentle and easygoing
Birthday
December 8th
Favorite Activity
Riding a rocking horse
U - Unite
Connecting people, hearts, and children around the world.
A - Aspire
Growing toward dreams and a bright future.
A - Academy
A place for learning, growth, and education.
What are
the 5 Domains?
In Japan, early childhood development is focused on "5 core Areas." Here at Yulala, we’ve built a curriculum around these principles! Our videos show children how to learn and grow through the joy of playing with wooden toys.
01
Health
Touching natural wood helps nurture both children’s physical and emotional well-being.
02
Environment
By interacting with wooden materials, children develop curiosity and awareness toward nature and the environment around them.
03
Language
Through play with wooden toys, children naturally develop communication and language skills.
04
Relationships
Wooden toys encourage children to connect with others and build meaningful relationships.
05
Expression
Through wooden toys, children express their creativity, joy, and individuality.
Yulala Start
Yulala Family
The Magic of Play,
Starting Today.
"How should we play with wooden toys?"
Let Japanese childcare wisdom guide you.
Our videos reveal "Play Recipes" designed to spark focus and nurture the five senses.
Start your free trial today to unlock exclusive play tips and expert advice. Join our premium subscription to continue supporting your child’s growth.
Membership
会員登録
Bring the magic of play right into your hands.
Every plan (Start, Family, and PRO) features our "Sprout" and "Bloom" courses, tailored to your child's developmental stage. Explore exclusive videos and expert techniques to support your daily learning journey.
Yulala Start
¥0
/month
Wooden toy introduction videos
Limited access to play activity videos
Occasional exclusive content
Yulala Family
¥980
/month
Wooden toy introduction videos
Unlimited short play activity videos
Occasional exclusive content
Member pricing for toys
30-day free trial
CEO Message
代表挨拶
The Warmth of Wood,
The Heart of Kindness.
木の温もり、思いやりの心
Representative Director / CEO
Yuka Iwaki
