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Experience Yulala Japan today.

We offer a Free Plan to get you started, and Premium Plans for full access to all our content. You can also try any Premium Plan free for your first 30 days.

  • Best Value

    Yulala PRO

    1,500¥
    Every month
    With Yulala PRO, you can watch unlimited play guide videos, buy wooden toys at member prices, and gain practical tips for parents and babysitters to immediately apply in daily interactions.
     30 day free trial
    • Wooden toy introduction videos
    • Unlimited short play activity videos
    • Mini educational content on child development
    • Member pricing for toys
    • Priority access to limited-edition toys
    • Referral Benefits

  • Yulala Family

    980¥
    Every month
    With Yulala Family, you can purchase Yulala-style wooden toys at member prices and easily learn the Yulala approach at home through play guide videos.
     30 day free trial
    • Wooden toy introduction videos
    • Unlimited short play activity videos
    • Member pricing for toys
    • Referral Benefits

  • Yulala Start

    0¥
     
    With Yulala Start, you can explore the Yulala approach through a selection of videos and experience it in a simple and accessible way.
    Free Plan
    • Wooden toy introduction videos
    • Limited access to play activity videos
    • Occasional exclusive content
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